How To Use Your Mobile App to Create Engaging Experiences

When a municipality or town approaches us about developing a mobile app, there are several features that are almost always requested, such as a calendar of events, information about municipal services like garbage or snow removal, the latest news from council and committees and public transit updates.

But some municipalities have ambitions for achieving high levels of resident engagement and satisfaction, pushing them to find creative and interesting uses for their mobile apps.

To help turn a municipality’s mobile app into the ultimate multi-media storytelling tool (fuelling increased resident engagement), we developed our Experiences module.

This module allows you to create and share interlocked dynamic content with the user. This means information that is unlocked as the user goes through the “experience” by accessing each linked piece of content.

Maybe your municipality has always wanted to create a self-guided walking tour of your historic downtown neighbourhood.

Perhaps your town’s unique history could be revealed piece by piece using text, images, video and audio, really bringing the story to life.

Or maybe you were looking for a unique way to host a scavenger hunt that drove residents to local businesses during the holiday season.

With the Experiences module, you could easily bring any of these ideas to life using your municipality’s mobile app.

While it takes a bit of creativity and outside-the-box thinking to maximize the Experiences module’s potential, you can use it to share rich information through videos, text, audio, 3D images, maps, and more.

The possibilities are endless.

The Info Grove team is happy to explore the potential for using the Experiences module to bring it to life. If you have an idea, get in touch and throw it out there, even if you’re not sure if it’s possible. We jump on opportunities to get creative with what’s possible using the Info Grove platform.

Karim Mansour is an Inside Sales Representative at 14 Oranges, the creators of the Info Grove platform.